With an unsurpassed reputation for inspiring performances of baroque and classical music, The English Concert ranks among the finest chamber orchestras in the world. When they contacted us asking to create them a new website we were more than happy to work with such a prestigious organisation.
The main concern of The English Concert was to improve the profile, branding and user engagement of the site. We built them a new, entirely bespoke website from the ground up to significantly improve functionality and properly represent the quality of The English Concert.
One of the main issues with the old site was that it was very difficult for the user to find and book events. To tackle this issue we completely rebuilt the way that events are both presented and booked.
In order to make the booking process as easy as possible for the user we installed a filtering system, a quick and easy click to book as well as fully integrating venue location with Google maps. As a result of this the user journey and experience was vastly improved, providing a seamless and logical flow leading to the purchase of event tickets.
A fundamental part of our approach was the utilisation of the modular block system of our CMS. Flexibility in adding new, and updating current content was an integral part of the brief. Our block system allows The English Concert themselves to add events and recordings with ease, whilst keeping the design visually appealing and on brand.
The English Concert were more than happy with our work. They felt it was on brand and were particularly happy with the engaging, visually attractive and user-friendly format.
One feature that was particularly well received was the flexibility and usability of our CMS, allowing The English Concert to effortlessly add events, recordings and other content internally and independently. They loved the way in which events are presented and booked. This new system has increased ticket sales through the site and was well received by The English Concert’s older audience for its ease of use.
Since recently going live we have monitored the sites performance against key performance indicators and continue to work with The English Concert on an ongoing basis to ensure significant ROI.
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Call: 01273 944 400